DermaVeen is not only free from common irritants, it is formulated with 100% natural finely milled oat from the Avena Sativa plant - known as Colloidal Oatmeal. Offering a host of dermatological benefits, Colloidal Oatmeal is scientifically proven to hydrate; fight dryness; restore the protective barrier; soothe dry skin prone to itch & irritation.